Summary
- Air Partner created a unique charter experience called Paddy Airlines for Paddy Power staff and football fans to fly to the Euros game.
- The charter was customized with Paddy Power branding, witty in-flight announcements, and green coloring for a personalized experience.
- Air Partner, a well-established aviation services group, prides itself on delivering high-quality, hyper-personalized group charter experiences.
Air Partner, a global aviation services group, recently revealed a unique charter experience it offered to a group from Paddy Power, one of Europe’s top multichannel betting operators. The company, which is owned by Wheels Up, created a special charter that it designated “Paddy Airlines.” This charter was used by Paddy Power staff, key brand ambassadors, and other football fans to transport from Stansted to Düsseldorf and back, specifically to watch England’s first game in the Euros.
The customized Paddy Airlines
Air Partner worked with Paddy Power to create a unique charter experience and form a corporate partnership. Air Partner prides itself on delivering high-quality and hyper-personalized group charter experiences for a wide variety of businesses or brands. This helps partnered companies provide unique experiences for companies looking to wow their colleagues and clients.
Photo: Air Partner
This experience was well on display because of the recent goal to create Paddy Airlines. Through Paddy Airlines, Air Partner developed an unforgettable charter experience. This event occurred in June, for England’s first game in the Euros, also known as the Union of European Football Associations (UEFA) European Football Championship. Paddy Power chartered a private jet to help transport staff and other football fans from London Stansted International Airport (STN) in the United Kingdom to Düsseldorf International Airport (DUS) in Germany.
Photo: Air Partner
During the chartered flight, Air Partner created an atmosphere reflective of the Paddy Power brand. For example, the flight was customized with distinctive and witty branding, including the in-flight announcements, which reflected the humorous branding that Paddy Power employs. Air Partner also provided notable green coloring throughout the experience. This includes green boarding passes, updated interiors, and custom crew uniforms. This reflects Air Partner’s goals of creating a completely customized experience for each customer or company that charters an aircraft.
Photo: Air Partner
About Air Partner
Air Partner has been a dominant force in the aviation services industry for over fifty years. Tony Mack founded the United Kingdom-based company in 1961. It was initially founded as a training facility for military pilots converting to civilian pilots, and it was designated as Airways Training. The company began by offering flight simulators and operating a fleet of Beagle Airedale light aircraft.
Eventually, the company began chartering aircraft, focusing on air taxi operations. In the 1980s, it was renamed to Air London and began focusing on aircraft brokering as well. The company continued to grow through the late 1980s and the 1990s, and eventually, Air London was listed on the London Stock Exchange as AIP. The company continued growth in the 2000s, and it opened offices around the world, including in Turkey, Austria, Italy, and several offices in the United States. Air Partner was officially acquired by Wheels Up in 2022, and it operates as a subsidiary of the New York-based company.
Photo: Ryan Fletcher | Shutterstock
Currently, Air Partner offers group charters, private jet charters, freight operations, and other specialist services. These include tour operations, air evacuation, aircraft sales, aircraft leasing, and various flight operations. Charter operations dominate the company’s offerings and represent the largest income stream for the company. The company has access to over 7,000 aircraft in its network, but it also operates a fleet that includes Gulfstream G550s and Cessna Citation Latitudes.