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Flight attendants and other staff at Scandinavian Airlines System (SAS) can now wear sneakers and keep their tattoos visible while in uniform, as the carrier becomes the latest to update its uniform policy.

SAS Loosens Uniform Policy, Now Allows Sneakers And Visible Tattoos

Over the weekend I wrote about the second anniversary of Virgin Atlantic’s loosened tattoo policy. Recently, KLM Royal Dutch Airlines also liberalized its tattoo policy. Now SAS is following, a move it says will foster a “modern, inclusive and welcoming environment for all.”

Starting today, our team members can proudly display their tattoos and wear sneakers while in uniform.

This update to our uniform guidelines is part of our ongoing commitment to creating a modern, inclusive and welcoming environment for all. By further embracing individuality and comfort among our staff, we aim to enhance the overall experience and ensure everyone feels valued and welcome.

There are still some limits: tattoos must be in good taste and below the neckline. Not every pair of sneakers will be permitted.

So is this good policy? As I said concerning the Virgin Atlantic change:

I’ve never been a tattoo fan (you certainly won’t find one carved into my body) and urge all of you to think twice about getting a tattoo considering its permanence and the fact that it generally does not age well, especially if you go out in the sun.

At the same time, I’m not offended by a tattoo and understand that many consider it a mark of personality like a hairstyle or wardrobe choice. I still insist that there is a benefit in taking the eye off the individual and promoting a uniform look at an airline, but the ubiquity of tattoos in many cultures makes it increasingly harder to simply cover them up as if they are not there.

Bottom line, I’m pretty indifferent when it comes to tattoos.

CONCLUSION

As long as I receive professional, kind, and compassionate service onboard, I will be happy. If the new SAS policy encourages flight attendants to be friendlier and more gracious, then I’m fine wtih this policy.

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